This assignment is worth 100 points. Use the rubric below to evaluate your work and your peer review partner's draft. I will use this rubric to evaluate your assignment and assign a grade.
| Points | Section | Criteria |
| 20 | Slideshow Components | Slideshow includes all components listed on the assignment page |
| 20 | Use of social media analytics tools | The slideshow demonstrates evidence that social media analytics tools were used to measure the influence and reach of the organization studied.
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| 100 | Evaluation based on analytics | The slides explaining the organizational evaluation include data that describes the platforms/channels, usage practices, including the intended audiences, communication strategy (purpose), integration of applications used, organizational profiles, information deployment (content shared), deployment management (schedule and frequency of content sharing), and recommendations for expansion. |
| 50 | Formatting | The slide show organization and format follows the recommended layout. |
| 10 | Grammar, Spelling, and Punctuation | The paper meets graduate-level expectations for writing and adheres to grammar, spelling, and punctuation rules. Note: if the paper deviates significantly from writing expectations, more points may be deducted. |